Get Bheja.ai in your Google AI & News. Add it now.

Why ASIC wants brokers to stay proactive, and why 'set-and-forget' mortgages cost you thousands

A woman checks her laptop screen with a relaxed smile.

Source: Canva.com

ASIC says broker duty doesn't end at settlement

When you settle a home loan, you likely walk away with a competitive interest rate, the right structure, and peace of mind.

The problem is what happens next.

In Australia, the lending landscape changes constantly. Banks launch sharp discounts to attract new customers while quietly letting margins widen on existing accounts. The result is the "Loyalty Tax", where long-term, reliable customers pay noticeably more than brand-new borrowers.

Regulators like ASIC (Australian Securities and Investments Commission) have made it clear through their Best Interests Duty (BID) guidelines that broker duty of care shouldn't stop at settlement. Yet, across the industry, the standard approach remains reactive: most borrowers only hear from their lender or broker when a fixed term expires or when they actively complain.

The true cost of a "set-and-forget" mortgage

Leaving your home loan on autopilot is one of the most expensive habits in Australian personal finance.

  • Rate Creep: A gap of just 0.35% to 0.50% between your current rate and current front-book pricing costs roughly $2,100 to $3,000+ per year in extra interest on a $600,000 mortgage.
  • Missed Equity Tiers: As your property value increases or your loan balance drops, your Loan-to-Value Ratio (LVR) improves. Lower LVR brackets often unlock lower rate tiers but banks rarely apply these discounts automatically.
  • Structural Pitfalls: From unlinked offset accounts quietly costing thousands in lost savings to outdated loan splits, structural oversights often sit undetected for years.
  • The 3-Year Review Lag: Waiting for a traditional 2- or 3-year broker check-in means leaving substantial savings on the table during the months or years in between.

Why the traditional review model is broken

Historically, proactive post-settlement care has been difficult for traditional mortgage brokers to scale. A solo broker managing a book of 300+ clients cannot manually re-assess 300 dynamic rate sheets, policy updates, and property valuations every single week.

As a result, most reviews happen reactively:

  1. The fixed rate expires, or
  2. The borrower notices a competitor's ad and asks for a review.

By the time that conversation happens, thousands of dollars in interest have already left your bank account.

How Bheja closes the gap between regulation and reality

At Bheja.ai, we bridge the gap between regulatory intent and real-world technology:

  1. 24/7 Automated Benchmark: We continuously track your current rate against hundreds of live lender products.
  2. Instant Opportunity Alerts: When market shifts or your improving LVR create an opportunity to negotiate a discount, you get notified immediately.
  3. Offset & Feature Verification: We ensure your linked offset accounts and product features are operating correctly so every dollar works for you.
  4. Broker-Led Execution: When an opportunity appears, our accredited mortgage broking team handles the lender negotiations and paperwork on your behalf.

Flipping the equation with AI & continuous monitoring

Client care shouldn't rely on manual calendar reminders. The future of mortgage management is continuous, background portfolio monitoring.

Traditional Broking

Continuous AI Monitoring (Bheja.ai)

Frequency: Once every 2–3 years (or at fixed cliff).

Frequency: 24/7 continuous market benchmarking.

Trigger: Client notices rate creep or requests review.

Trigger: Automated instant alert when a better rate or tier unlocks.

Data: Manual statement requests & static forms.

Data: Open Banking & live lender pricing APIs.

Action: Scrambling to negotiate after months of overpaying.

Action: Immediate repricing request or frictionless refinance.

Check where your rate stands today

Don't let your lender charge you a loyalty tax. Run a quick, independent health check on your home loan with Bheja.ai and see how much you could save with continuous monitoring.

Written by

Pravin

Pravin Mahajan

Founder @ Bheja.ai | Mortgage Broker | Ex-CTO RateCity & CIMET

Pravin Mahajan is the Founder of Bheja.ai and an accredited Mortgage Broker (Credit Rep. 570637). Based in Sydney, he sits at the unique intersection of financial regulation and enterprise technology.

With over 30 years of experience, Pravin has architected the consumer platforms that millions of Australians rely on for daily financial and purchasing decisions. His career is defined by building high-scale systems that simplify complex choices:

  • RateCity (Acquired by Canstar): As Chief Product & Technology Officer, Pravin led the tech transformation that culminated in the company's acquisition. He orchestrated "Australia’s First Home Loan Sale," a digital initiative that reached over 12 million people.
  • CIMET: As CPTO, he built enterprise-grade infrastructure for energy and broadband comparison, scaling operations to support major B2B partners.
  • Salmat (Lasoo): He architected digital catalogue systems used by 5.7 million monthly users, digitising the retail experience for brands like Target and Myer.
  • Woolworths: Designed the real-time, secure "Pay at Pump" transaction infrastructure deployed Australia-wide.

Today, at Bheja.ai, Pravin combines this deep technical background with his Certificate IV in Finance and Mortgage Broking to build AI agents that don't just compare loans, but help Australians actively secure their financial future.

Reviewed by

Vidhu

Vidhu Bajaj

Finance Editor

Vidhu is the Finance Editor at Bheja.ai. For more than nine years, she has been demystifying personal finance, covering everything from home loans and credit cards to insurance and investing for leading Australian comparison websites, including RateCity, Canstar, Finty, Credit Card Compare and HashChing.
Before focusing on consumer finance, Vidhu studied law, earning a Bachelor of Laws with a focus on human rights. She then spent more than four years in asset finance at Clifford Chance, working across the firm's India, London and Hong Kong offices on transactions ranging from aviation finance to vessel finance.
When she's not making finance simple for Aussies, you'll find her reading about spirituality, technology and investing, spending time in the garden, or hanging out with her pets.